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2025-02-27
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Gold has been a trusted investment option for centuries, providing financial security and acting as a hedge against inflation. With the rise of fintech innovations, digital gold investment has become increasingly popular in India, allowing investors to buy, sell, and store 24K pure gold securely through mobile apps.
Digital gold is a modern way of investing in gold without the need for physical ownership. Investors can buy, store, and sell gold in electronic form, backed by real, 24K physical gold securely stored in vaults.
Secure & Transparent – Backed by real gold stored in insured vaults.
Affordable – Start investing with as little as Rs.1.
Highly Liquid – Buy or sell anytime at market prices.
No Storage Hassles – Eliminates the risks of theft and damage.
Convertibility – Some platforms allow conversion into physical gold.
Register on a trusted platform like EaseMyDeal, Paytm, or PhonePe.
Deposit funds via UPI, net banking, or cards.
Buy gold in grams or rupees at live market prices.
Securely store in a vault managed by the platform.
Sell or redeem anytime to get money in your account or convert to gold coins.
1. Digital Gold
The most convenient option, allowing investors to buy and sell 24K gold online with secure storage. Platforms like EaseMyDeal (powered by Augmont) offer trusted digital gold investments.
2. Gold ETFs (Exchange-Traded Funds)
Gold ETFs are traded on stock exchanges and track real-time gold prices. Unlike digital gold, they don’t provide physical conversion options.
3. Sovereign Gold Bonds (SGBs)
Issued by the RBI, SGBs offer interest along with price appreciation benefits. However, they have a lock-in period of 5-8 years.
4. Gold Mutual Funds
Managed by financial institutions, these funds invest in gold assets but charge management fees.
5. Physical Gold
Traditional gold investment in the form of jewelry, bars, or coins, though it involves storage and making charges.
When selecting a digital gold app, consider the following factors:
User Experience – Easy navigation and secure transactions.
Security Features – Trusted partners like Augmont, SafeGold, or MMTC-PAMP.
Pricing & Fees – Transparent pricing with minimal hidden charges.
Redemption Options – Ability to convert digital gold into physical gold.
SIP Investment – Some apps offer systematic investment plans (SIPs) for disciplined gold accumulation.
EaseMyDeal is a top fintech App offering digital gold investment services in partnership with Augmont, a government-accredited gold provider. Augmont is NABL-certified and a member of India's Good Delivery Standard, ensuring gold purity and security.
Key Features:
Buy and sell 24K gold at live prices.
Secure storage in Augmont’s insured vaults.
Easy redemption into physical gold.
Flat 1% cashback on purchasing digital gold.
Extra 4% returns on GoldFD+.
These features make EaseMyDeal a standout choice for digital gold investors in 2025!
Pros:
Government-accredited partner.
Seamless user experience.
Trusted fintech brand.
Google Pay offers digital gold investment in partnership with MMTC-PAMP.
Key Features:
Real-time gold prices.
Secure transactions within the Google Pay app.
Pros:
Convenient for existing GPay users.
No separate app installation required.
PhonePe provides digital gold investments via SafeGold and MMTC-PAMP.
Key Features:
Start investing with just Rs.1.
24K gold with secure storage.
Pros:
Instant buy/sell facility.
Strong security measures.
Paytm Gold allows users to invest in SafeGold or MMTC-PAMP digital gold with flexible investment options.
Key Features:
Redeem gold as coins or jewelry.
Transparent pricing with no hidden fees.
Pros:
Trusted digital payment platform.
Multiple redemption options.
A trusted joint venture between MMTC Ltd. and PAMP, known for high-quality gold.
Key Features:
99.99% pure gold.
Secure vault storage.
Option to redeem gold in bars and coins.
Pros:
Internationally recognized gold quality.
Reliable and well-established.
Jar is an innovative app that rounds off users' daily expenses and invests the spare change in digital gold.
Key Features:
Auto-invest spare change from daily transactions.
Small but consistent gold accumulation.
Secure storage with trusted vaults.
Pros:
Best for beginners and small investors.
Automated micro-investments make saving easy.
Amazon Pay allows users to invest in digital gold in partnership with SafeGold.
Key Features:
Buy gold instantly using Amazon Pay balance or UPI.
Secure storage with insured vaults.
Redeem as gold coins or bars.
Pros:
Trusted brand with seamless transactions.
Easy access for Amazon users.
Tanishq, a trusted jewelry brand, offers digital gold investment through its Golden Harvest Scheme and partnerships with digital gold providers.
Key Features:
Invest in 24K gold with market-linked pricing.
Convert digital gold into jewelry at any Tanishq store.
No hidden charges on digital gold purchases.
Pros:
Trusted Tata-backed brand.
Ideal for those looking to buy jewelry in the future.
Gullak is an innovative micro-investment app that helps users save money automatically in digital gold.
Key Features:
Auto-invest spare change from daily transactions.
Gold stored securely with insured vaults.
No minimum investment required.
Pros:
Best for beginners and small investors.
Helps in habit-based savings with auto-investment.
Spare8 is a round-up investment app that allows users to save and invest their spare change into digital gold.
Key Features:
Automatic gold savings from daily spending.
Gold stored securely with verified custodians.
No lock-in period, allowing instant liquidity.
Pros:
Makes saving effortless with auto-round-up.
No minimum deposit needed to start.
Pluto Money offers digital gold investment services with a focus on wealth-building automation.
Key Features:
Invest in pure 24K digital gold with ease.
AI-based savings recommendations.
Instant buy, sell, and redeem options.
Pros:
Best for young investors and students.
Smart AI-driven investment suggestions.
FinPlay is a fintech investment platform/ App offering digital gold purchases in partnership with leading vault providers.
Key Features:
Buy and sell market-priced 24K digital gold.
No hidden charges on transactions.
Secure storage with insured vaults.
Pros:
User-friendly interface for seamless investment.
Option to convert digital gold into physical gold.
Bajaj Finserv allows users to invest in digital gold in partnership with Augmont.
Key Features:
Buy and sell gold in real-time.
Secure storage with insured vaults.
Option to redeem in physical gold.
Pros:
Trusted financial institution.
Multiple investment plans available.
Airtel Payments Bank offers digital gold investment services in partnership with SafeGold.
Key Features:
Invest in 24K gold securely.
Buy gold using Airtel Payments Bank wallet.
Instant gold redemption.
Pros:
Easy access for Airtel Payments Bank users.
Seamless integration with Airtel Wallet.
Motilal Oswal, a reputed financial services provider, offers digital gold investment through its investment platform/ App.
Key Features:
Gold investment with market-linked pricing.
Trusted and reputed financial institution.
Free vault storage for a limited period.
Pros:
Suitable for professional investors.
Trusted brand in financial services.
1. Is digital gold safe to invest in?
Yes, platforms like EaseMyDeal (powered by Augmont), MMTC-PAMP, and SafeGold ensure that digital gold is backed by real gold stored in insured vaults.
2. Can I convert digital gold into physical gold?
Yes, many platforms offer the option to convert digital gold into gold coins or bars.
3. What is the minimum investment amount?
Most platforms allow investments starting from Rs.1.
4. How is digital gold taxed?
A 3% GST is applied to purchases, and capital gains tax is applicable when selling.
5. Is there any storage fee for digital gold?
Most platforms provide free storage for a specific period, after which charges may apply.
6. How do I sell my digital gold?
You can sell it through the app at real-time market prices and receive money in your account.
7. What happens if a digital gold platform/ App shuts down?
Reputable platforms store gold in independent trustee vaults, ensuring your investment remains safe.
8. Can I set up a SIP for digital gold?
Yes, some platforms offer gold SIPs where you can invest small amounts regularly.
9. Which platform/ App is best for long-term gold investment?
Platforms like MMTC-PAMP, EaseMyDeal (Augmont), and PhonePe offer secure long-term investment options.
10. How is digital gold different from gold ETFs?
Digital gold is backed by physical gold, while gold ETFs are traded on stock exchanges and do not offer physical redemption.
With digital gold investment becoming increasingly popular, choosing the right platform is essential. Whether you opt for EaseMyDeal (powered by Augmont), Tanishq, or automated savings apps like Spare8 & Gullak, each app serves a different purpose.
Chaman Singh
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